Does Your Social Media Presence Impact Your University Application?

Personal Statements

12th October 2023

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In today’s digital age, social media is an integral part of our lives. From Facebook to Instagram, Twitter to LinkedIn, our online presence often serves as a virtual representation of who we are. But the question remains: does your social media presence impact your university application? Let’s explore this further.

Creating an Impression

Firstly, it’s important to recognise that social media can create an impression. Universities, much like employers, may choose to look up applicants online as part of their selection process. What they find can either support your application or potentially harm it. A positive and professional online presence can convey that you are a well-rounded individual, engaged in your community, and passionate about your chosen field of study. 

Potential Red Flags

However, there’s also a flip side. Inappropriate content, offensive posts, or anything that could be perceived as unprofessional or unethical could raise red flags for admissions officers. This includes but is not limited to discriminatory remarks, excessive partying, or any unlawful behaviour. Remember, universities are investing in you as much as you are investing in them. They want to ensure that their students uphold a certain standard both academically and personally.

Privacy Settings and Clean-Up

One way to mitigate the potential negative impact of your social media is to make use of privacy settings. Ensure that your personal posts are visible only to your friends and family. You might also want to do a clean-up of your accounts, deleting any posts that could be viewed in a negative light.

LinkedIn: Your Professional Profile

LinkedIn, the professional networking site, is one social media platform you might want to pay particular attention to. This is where you can create a positive and professional online presence that can positively impact your university application. Highlight your academic achievements, any work experience, volunteer work, or extracurricular activities that are relevant to your chosen field of study.

The Bottom Line

While it’s not standard practice for universities to vet applicants via their social media accounts, it’s not entirely unheard of either. Therefore, it’s wise to be mindful of your online presence. Social media can be a great tool when used correctly, showcasing your interests, your community engagement, and your passion for your subject area. However, misuse can potentially harm your application. 

Ultimately, think of your social media as part of your personal brand. It should reflect who you are in a positive and authentic way. If your social media accounts highlight your interests, passions, and achievements, they could well add another dimension to your university application.

Our team of experienced academics can help you craft a compelling personal statement that showcases your passion, your achievements, and your suitability for your chosen course. Get in touch today to find out how we can help you make your university application stand out from the crowd.